Over the years loveLife programmes have evolved into additional initiatives responsive to societal challenges that affect young people. loveLife comprehensively addresses the complex behavioural, social and structural drivers of risk tolerance among young people through a combination of interventions and in July 2015 loveLife took its evolution into the digital space with the launch of iloveLife.mobi.

iloveLife.mobi, is an innovative cellphone based mobisite that offers young people a chance to be rewarded for their healthy behaviours through an interactive mobisite. It provides young people with information and helps them to access adolescents and youth friendly services and then rewards them directly. As young people complete activities (such as quizzes, self-assessments or HIV test) they earn points and enter competitions with greater prizes for greater actions.

iloveLife.mobi really connects with young people, believes in them and their power

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